Luxury concierge service + amenity technology
Tech-Enabled, Human Inspired
Founded in 2016, URBN Playground is a full-service amenity management, consulting, and staffing firm offering a proprietary virtual concierge app. We’re headquartered in New York City, managing amenities and programming for 90+ buildings, from luxury condominiums to office spaces. Our approach to amenities focuses on merging service and technology to build connection and community within buildings and neighborhoods.
Elevate Your Lifestyle
With URBN Playground, it's easier than ever to discover and book curated services, amenity spaces, and community-building experiences and events. From the ordinary like amenity reservations, housekeeping, laundry, and dog walking, to the indulgent, like luxury car rentals and in-home massages, we bring it to you - all in one app, right where you live and work.
Our Services
Design & Consulting
URBN Playground consults with owners and architects on amenity design to create amenity spaces that promote engagement.
With vast experience in pre-development amenity consulting, covering space allocation, equipment procurement, program design, architectural consultation, and budgeting, our aim is to help you create residential and lifestyle spaces that will be enjoyed for years to come.
Virtual Concierge
URBN Playground provides a platform for virtual concierge services, amenity reservations, and exclusive rewards and offers, that are powered by technology.
Staffing and Hospitality
Providing staffing and operations for building amenities allows us to interact directly within the community and spurs engagement. We take care of all your building’s hospitality needs, from front to back of house, along with ancillary services such as housekeeping, pet care, and move-in services. Our focus is always to offer personalized service and genuine warmth and care.
Programming
URBN Playground’s planned events and activations are designed to maximize engagement within amenity spaces, and are curated specifically to each site, taking into account the building demographics. Our philosophy focuses on creating a sense of community through meaningful interactions, along with a sense of exclusivity, by working with hyperlocal partners to bring the best of the neighborhood to our clients’ doorstep.
Our Manifesto
We are in the business of putting smiles on people's faces.
We take you seriously, ourselves not so seriously.
We believe in the business of fun and in the business of Amenities.
We wear our hearts on our sleeves, and believe in what we do.
At the end of the day we are grateful for the communities and companies who have chosen us, and feel lucky for the chance to serve and collaborate with such brilliant and happy people at their projects and in their homes.
We are proud of how hard we work to bring smiles to our customers - it’s what matters most and is the principle on which we have built our business.
What Makes Us Different
Vast experience from the hospitality industry
We are able to recruit, train, and manage staff that are able to work cross-functionally and deliver a high level of service at scale, as well as develop programming to maximize the resident or tenant experience.
Underpinned by analytics and business intelligence
Our tech platform is built and managed in-house, enabling us to gather analytics and business intelligence to inform our staffing, operations, programming, and recommendations to maximize engagement within amenity spaces.
Strong collaboration and partnerships
In a fragmented industry, we can integrate with any existing management companies or service providers, working hand in hand to delight residents and increase the value of our clients’ properties.